22–26 January 2026
Daily 9am–6pm · Cocktail 23 January, 6–9pm
43 Rue des Tournelles, 75003 Paris
A curated selection of contemporary Portuguese fashion, featuring established designers, emerging talents from the Portugal Fashion Incubators and BLOOM programmes, and a visual installation by Ernest W. Baker.
APPOINTMENTS
For appointment requests and queries, please contact:
pfshowroom@anje.pt
BLOOM INCUBATOR PROGRAMME
ARIEIV for lo siento. is the collaboration between the ARIEIV project and the brand lo siento, founded in 2018 in Porto by João Pereira and Francisco Oliveira. Born out of the city’s vibrancy, lo siento. embraces an urban, artistic, and minimalist approach, designing pieces with a strong
identity and irreverence. In 2023, the brand joined forces with “bloomer” ARIEIV and presented their first joint collection at Portugal Fashion, held at the Museu do Carro Elétrico. This union merges ARIEIV’s authorial and experimental vision with lo siento.’s urban DNA, resulting in creations of strong visual coherence, precise tailoring, and meticulous attention to detail— pieces conceived to assert presence on stage, in the street, and in image—while expressing a contemporary aesthetic rooted in Porto’s creative territory.
PWD BY LISBOA FASHION WEEK
BÉHEN is a Portuguese fashion brand founded in 2020 by designer Joana Duarte, rooted in the revival and reinterpretation of Portugal’s textile heritage through a contemporary design language. Working at the intersection of craft, material research and cultural sustainability, the brand collaborates closely with local artisans to transform traditional techniques, such as hand weaving and embroidery, into modern and considered garments that carry both material and cultural narratives.
Rejecting mass production, BÉHEN embraces slow fashion, producing limited editions that prioritise authenticity, longevity and connection to place. Shaped by Joana Duarte’s international training and immersive experiences within craft communities, the brand has gained national and international recognition, including the Global Change Award by the H&M Foundation, alongside visibility across key fashion platforms. BÉHEN positions fashion as a cultural practice, where heritage techniques become active tools for contemporary expression and storytelling.
David Catalán is a Spanish fashion designer who moved to Porto to study fashion and later established his brand in Portugal, gaining early recognition through the BLOOM platform at Portugal Fashion. He debuted on the main runway in 2018 and, with the support of Portugal Fashion, joined the official calendar of Milan Fashion Week, a key milestone in the brand’s international development.
The brand is defined by a modern, sporty aesthetic built around layered silhouettes, innovative materials and a clear focus on contemporary menswear. Blending elegant tailoring with streetwear influences, oversized volumes and bold accessories, David Catalán addresses a new generation of consumers looking for disruption within everyday wardrobe staples. The label has received multiple industry awards, taken part in major international fashion projects, collaborated with brands such as Mercedes-Benz, and is currently stocked by global retailers including Zalando and Urban Outfitters
PWD LISBOA FASHION WEEK
Ana Duarte (Lisbon, 1991), founder and designer of the DUARTEHAJIME brand, studied Fashion Design at the Faculty of Architecture in Lisbon and finished her Master of Arts in Menswear Design and Technology at the London College of Fashion, with distinction, in 2015. She is currently a guest lecturer on the Fashion Design Bachelor’s degree at Universidade Lusófona, in Lisbon.
DUARTEHAJIME intends to redefine the concept of streetwear, creating a Cool Lifestyle. The brand focuses on sustainability and mixing and creating different textures essentially through the use of unique prints, natural and technological fabrics, and knitwear. DUARTEHAJIME pieces are perfect for someone with an active lifestyle that values garments with design and an urban appeal, while contributing for a better world.
BLOOM CONTEST WINNER
e.p.atel´ye, created by Enzo Peres Perederko, began in 2025 after his graduation in Fashion Design from ESAD Matosinhos, in Porto. With his finalist collection, he made his debut by winning the BLOOM award for emerging designers at Portugal Fashion, opening a clear path for the continuation of his work.
Starting from what is primordial in clothing, the practice searches for references that reflect the human instinct to dress across different peoples and cultures. The construction of Greek tunics becomes a point of departure, informing the mechanics of shirts, combined with elastic cords and metal hooks that reveal structure while allowing movement and adaptation. Guided by the question of what is considered clothing, the work places deconstruction and use into dialogue, exploring the tension between form and function. From this extended process emerged Genesis, a reflection on displacement, identity, and the search for a place in the world.
BLOOM INCUBATOR PROGRAMME
Maria Carlos Baptista is a Portuguese fashion designer whose work explores the relationship between body, movement and bold silhouettes, informed by her background in dance. This foundation shapes a creative approach centred on gesture, posture and rhythm, resulting in garments conceived to move and “breathe” with the body. After formal training in dance and later studying fashion design at Modatex in Lisbon, she developed a strong visual language defined by tensions between rigidity and fluidity, light and shadow, and the masculine and the feminine.
She gained national and international recognition after winning the Bloom SS21 competition at Portugal Fashion, which led to presentations in Paris, including the collection Espaço Negativo, reflecting on memory, space and form. Beyond the runway, Maria Carlos Baptista has also created stage costumes for fado singer Carminho, developing contemporary, conceptual pieces that extend the emotional depth of performance while introducing a distinctive and powerful visual identity.
Susana Bettencourt is a Portuguese fashion designer whose work bridges traditional craftsmanship and digital innovation. Drawn to bobbin lace from a young age, she developed a deep connection to artisanal techniques that would later shape her creative identity. She graduated in Knitwear Fashion Design from Central Saint Martins and completed a Master’s in Digital Fashion at the London College of Fashion, where she consolidated the fusion between heritage processes and contemporary technology.
Founded in 2011, the Susana Bettencourt brand focuses on knitwear designed “from yarn to piece,” with meticulous attention to materials, process and finishing. Defined by bold jacquards, precise digital patterns and large-scale artisanal pieces, the brand follows a slow fashion philosophy with production based in Portugal. Present on platforms such as London Fashion Week, Portugal Fashion, Tranoi and White Milano, her work reinterprets traditional techniques not as nostalgia, but as a living foundation for contemporary expression through form, pattern and volume.
BLOOM INCUBATOR PROGRAMME
Veehana is a fashion brand based between Porto and Berlin. The brand focuses mainly on traditional knit making practices and the construction of playful garments. Crucial to our production is the re-usage of dead stock that is no longer in use to deconstruct and create new artisanal pieces. João Viana studied Graphic Design with a specialization in multimedia at the artistic school Soares do Reis in Porto, where he learned to better explore his communication and express his ideas and thoughts in an more organized and objective way. He worked for a year in a goldsmith’s workshop, where he put his taste for manual work into practice. In 2021, he graduated in fashion design from Modatex Porto, and started his brand, Veehana, in which
he currently works.
